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Online Shopping Sales for Retail Sectors in Australia in 2010 and 2015 - IELTS Task 1 Pie Chart Band 9 Sample Report

You should spend about 20 minutes on this task.


The pie charts below show the online shopping sales for retail sectors in Australia in 2010 and 2015.


Summarise the information by selecting and reporting the main features and make comparisons where relevant.


Write at least 150 words.

Online Shopping Sales for Retail Sectors in Australia in 2010 and 2015 - IELTS Task 1 Pie Chart Band 9 Sample Report

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Sample Answer 1

The pie charts illustrate the online shopping sales for retail sectors in Australia in the years 2010 and 2015.


Overall, the most noticeable trends over the five-year span include a growth in the proportion of sales from electronic appliances and a decline in video game sales. Other retail sectors, such as food, beverages, and home furnishings, saw comparatively stable trends with slight shifts.


In 2010, the largest segment of online retail sales came from electronic appliances, making up 27% of the total. Home furnishings followed closely, accounting for 22%, while food and beverages comprised 21% of the online shopping sector. Video game sales contributed 19% to the total, whereas gift items and books had relatively smaller shares at 7% and 4%, respectively.


By 2015, there was a significant rise in the share of online sales for electronics, which reached 33%, becoming the largest retail category. The food and beverage sector maintained its second position, increasing marginally to 22%. However, sales of home furnishings declined slightly to 19%. Notably, the popularity of video games diminished, with their share falling to 8%. Meanwhile, gift items saw an increase to 11%, and books experienced a modest rise to 7%, reflecting a gradual change in consumer preferences over the period.



Sample Answer 2

The provided pie charts compare the online shopping sales for retail sectors in Australia between the years 2010 and 2015, illustrating the proportion of sales across six distinct product categories.


Overall, the diagrams highlight notable shifts in consumer preferences, with an increase in sales for electronic appliances and a drop in video game purchases over the five-year period. Some sectors, including food, beverages, and home furnishings, experienced relatively stable performance, showing only marginal fluctuations.


In 2010, electronics dominated the online shopping scene, making up a significant share of total sales. Home furnishings and food & beverage products also accounted for sizable portions of the market, with both categories capturing a considerable percentage of total sales. Video games ranked just behind these sectors in terms of popularity, while gift items and books made smaller contributions to overall retail sales through online platforms.


By 2015, the dominance of electronic appliances had grown further, establishing this category as the leading contributor to online shopping sales for retail sectors in Australia. Meanwhile, food & beverage products held a steady share, remaining a key part of the market. In contrast, video games lost traction among consumers, with their share halving over this period. Gift items experienced a slight rise, becoming more prominent, while books gained some ground, indicating modest but consistent growth in demand for these products.



Sample Answer 3

The pie charts illustrate how online shopping sales for retail sectors in Australia were distributed across six product categories in 2010 and 2015.


Overall, the most striking changes over the five years include a surge in sales of electronic appliances, which became the most dominant category, and a sharp decline in the share of video game sales. Other sectors, such as food, beverages, and home furnishings, showed moderate variations, indicating relative consistency in their market performance.


In 2010, electronics claimed the largest proportion of total online sales, closely followed by home furnishings and food & beverage products. These three categories made up a substantial portion of the market, underscoring their importance to online retail. Video games accounted for a considerable share as well, but gifts and books played a less significant role in online consumer spending during that year.


By 2015, the landscape of online shopping sales for retail sectors in Australia had shifted. Electronics expanded its share significantly, cementing its position as the top-selling category. Food and beverages saw a modest increase in their portion of sales, whereas home furnishings experienced a slight decline. Meanwhile, video games lost popularity, with their share dropping dramatically. Conversely, gift items recorded noticeable growth, and books experienced a small but steady increase, reflecting changing consumer preferences across the period.


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