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Online Sales for Retail Sectors in New Zealand in 2003 and 2013 - IELTS Task 1 Pie Chart Band 9 Samples

You should spend about 20 minutes on this task.


The pie charts below show the online sales for retail sectors in New Zealand in 2003 and 2013.


Summarize the information by selecting and reporting the main features, and make comparisons where relevant.


Write at least 150 words.

Online Sales for Retail Sectors in New Zealand in 2003 and 2013 - IELTS Task 1 Pie Chart Band 9 Samples

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Model Answer 1

The pie charts depict the online sales distribution across four retail sectors in New Zealand for the years 2003 and 2013.


Overall, the most significant changes occurred in the clothing and film/music sectors, with the latter experiencing a marked increase in its share, while clothing saw a considerable decrease. Meanwhile, the travel and book sectors displayed more moderate shifts in their proportions of online sales for retail sectors in New Zealand.


In 2003, travel represented the largest share of online sales at 36%, followed by clothing, which accounted for 24%. Film/music made up 21%, and the smallest portion was attributed to books, with 19%. This distribution highlights the dominance of travel sales during this period, while clothing maintained a prominent position in the online retail market.


By 2013, significant shifts had taken place. The proportion of online sales for clothing plummeted to 16%, while film/music experienced a substantial rise to 33%, overtaking travel as the largest contributor to online sales. Travel, although still significant, fell to 29%, and the share of books increased slightly to 22%. These changes reflect evolving consumer preferences, particularly the sharp growth in digital media sales and the decline in online demand for clothing over the ten-year period.


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Model Answer 2

The pie charts illustrate the percentage breakdown of online sales across four retail sectors in New Zealand in 2003 and 2013.


Overall, the most striking changes occurred in the clothing and film/music sectors, with the latter experiencing a substantial rise in its share, while the former saw a considerable decrease. The travel and books sectors demonstrated more modest fluctuations in their proportions of online sales for retail sectors in New Zealand.


In 2003, the largest proportion of online sales was attributed to the travel sector, which made up 36% of total sales. Clothing followed with 24%, while film/music accounted for 21%. Books represented the smallest portion of online sales at 19%, reflecting a relatively balanced distribution between these sectors during this time.


By 2013, the film/music sector had surged to 33%, overtaking travel, which fell to 29%. Clothing saw the most significant decline, dropping to 16%, making it the smallest category. The books sector experienced a slight increase, climbing to 22%. These figures demonstrate shifting consumer behavior, with a growing preference for digital media purchases and a declining interest in online clothing shopping over the ten-year span.



Model Answer 3

The pie charts illustrate the distribution of online sales across four key retail sectors in New Zealand for the years 2003 and 2013.


Overall, the most notable changes took place in the clothing and film/music sectors, with film/music experiencing a considerable rise, while the clothing sector saw a significant decline. Meanwhile, the travel and book sectors demonstrated more moderate fluctuations in their shares of online sales for retail sectors in New Zealand.


In 2003, the largest portion of online sales came from the travel sector, which accounted for 36% of the total. The clothing sector followed with 24%, while film/music made up 21% of sales, and books represented the smallest category at 19%. This distribution shows that travel was the dominant online retail sector in New Zealand during this period.


By 2013, there had been considerable shifts in the online sales for retail sectors in New Zealand. Film/music sales surged to 33%, overtaking travel, which dropped to 29%. Clothing sales, on the other hand, fell sharply to 16%, becoming the smallest contributor. The books sector experienced a slight increase, rising to 22%. These changes reflect shifting consumer preferences over the decade, with a growing demand for digital entertainment and a reduced interest in online clothing purchases.



Model Answer 4

The pie charts compare the proportions of online sales in four different retail sectors in New Zealand in the years 2003 and 2013.


It is clear that the most significant changes occurred in the film/music and clothing sectors, with film/music seeing a sharp increase in its share of online sales, while clothing experienced a noticeable drop. Meanwhile, the travel and books sectors underwent less dramatic shifts over the ten-year period.


In 2003, travel accounted for the largest percentage of online sales, representing 36% of the total, followed by clothing at 24%. The film/music sector made up 21% of sales, and books held the smallest share at 19%. This highlights the strong demand for travel-related purchases at the beginning of the period.


By 2013, the retail landscape had changed considerably. The share of film/music sales had risen dramatically to 33%, becoming the largest sector, while travel saw a reduction to 29%. The clothing sector experienced the steepest decline, falling to just 16%, and the books sector increased slightly, reaching 22%. These shifts suggest a growing preference for digital entertainment purchases and a reduced emphasis on online clothing shopping over the decade.


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